IT’S A FAD. is a wearable Art Label created by Sara Leonardi focusing on hand tie-dyed bespoke pieces. Her store is also home to a range of one of a kind street-clothing, resort wear and Italian leather clothing. IT’S A FAD. LAB is a collaborative space to experience the expression and development of creativity through fashion and the arts.
Order your custom leather jacket
My goal is to make the most unique/ custom made leather jackets, pants & skirts.... the definition of street wear is @itsafadbysaraleonardi leather range. Each jacket is made to order totally customisable. From the colour of the leather, personalised embroidery and super cool lining!!! So hurry because leather weather is the new sweater weather.
Custom Order - ice dye bed covers
I'm very excited to offer bespoke pieces that will brighten up your home. The bed covers are made of 100% sustainably sourced cotton that is super soft and gets even softer as you wash it. Available in any colour you wish - for best results please include an inspirational image. Please get in touch if you are interested, and let’s get the magic rolling!
Bespoke bags
Welcome to IT'S A FAD.
Welcome to my studio and online shop. It is my absolute passion to make unique one off wearable art works. Fabric is my canvas and colour allows me to express myself as an artist. I love fashion and feel that what we adorn ourselves with on a daily basis is the first true expression to the world of how we wish to be perceived.
I hope my clothes bring you joy and happiness and you wear them while creating positive memories. All Its a fad wearable art works come with a signed certificate of authenticity.
I also work on custom orders so please contact me at so that I can create a garment unique to your needs and size.
Sara x
What is your business ethos?
This is very important to me. Since I started @itsafadbysaraleonardi I have stuck to some simple basics that have become IT’S A FAD. ethos.
I believe that Ethos equals moral character.
My No.1 ethos: To support women
I work with women owned businesses from manufacturers all the way through to embroiderers and artists. When I can I reach out to women to grow our mutual business, collaborate and support each other.
My No.2 ethos: Sustainability
For me, being sustainable means not adding waste to the planet. To stay sustainable I produce small batches of ice-dye designs & work on demand. I have also invested in 100% compostable packaging.