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  • NEW The Gypsy Ajrakh

  • 100% Silky Modal block printed by hand
  • To dye for tie-dye

  • Hand ice-dyed with love ♥
  • Leather joggers

  • Comfortable & cool - 2021 fashion in a nutshell

NEW The Gypsy Ajrakh

100% Silky Modal block printed by hand shop now

To dye for tie-dye

Hand ice-dyed with love ♥ shop now

Leather joggers

Comfortable & cool - 2021 fashion in a nutshell order yours now

IT’S A FAD. is a wearable Art Label created by Sara Leonardi focusing on hand tie-dyed bespoke pieces. Her store is also home to a range of one of a kind street-clothing, resort wear and Italian leather clothing. IT’S A FAD. LAB is a collaborative space to experience the expression and development of creativity through fashion and the arts.

Order your custom leather jacket

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Custom Order - ice dye bed covers

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Bespoke bags

  • Mustard Fringe Cactus Silk Rug Weekender Bag
    Mustard Fringe Cactus Silk Rug Weekender Bag
    Regular price
    $450.00
    Sale price
    $450.00
  • Pink cactus silk Moroccan Leather Fringe Weekender
    Pink cactus silk Moroccan Leather Fringe Weekender
    Regular price
    $420.00
    Sale price
    $420.00
  • White Cactus Silk with Silver Leather Fringe Weekender
    White Cactus Silk with Silver Leather Fringe Weekender
    Regular price
    $420.00
    Sale price
    $420.00
  • Green Cactus Silk Leather Fringe Weekender
    Green Cactus Silk Leather Fringe Weekender
    Regular price
    $420.00
    Sale price
    $420.00

Welcome to IT'S A FAD.

SHOP THE COLLECTION

What is your business ethos?

This is very important to me. Since I started @itsafadbysaraleonardi I have stuck to some simple basics that have become IT’S A FAD. ethos.
I believe that Ethos equals moral character.

My No.1 ethos: To support women

I work with women owned businesses from manufacturers all the way through to embroiderers and artists. When I can I reach out to women to grow our mutual business, collaborate and support each other.

My No.2 ethos: Sustainability

For me, being sustainable means not adding waste to the planet. To stay sustainable I produce small batches of ice-dye designs & work on demand. I have also invested in 100% compostable packaging.